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Business Wisdom

Business Valuation Rules of Thumb

by 18 August 2009

Rules of Thumb in business valuations almost always benefit the seller of a business. Rules of thumb are often used to justify or validate the value of a business that is either unprofitable or uneconomic.

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Developing a Marketing Plan – Business Wisdom Workshops

by Arnold Shields 13 August 2009

This month in our Business Wisdom Workshops, we are going to develop a marketing plan for our clients’ businesses. By examining the essential components of a marketing plan, our clients will finish the workshop with a marketing plan that they will be able to start using straight away.

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Survival and Prosperity in Tough Times – Practical Tips

by 5 August 2009

It is essential to maintain a positive, can-do attitude and this is not always easy when the daily media, government and social chat are preoccupied with the latest bad news involving employment, company collapses and so on. Here are some practical tips for your business …

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Due Diligence or Business Review – Business Valuations

by Arnold Shields 30 July 2009

Due diligence or business review is an essential step in evaluating a target business or new business venture. It involves a detailed study of all aspects of the business.

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Survival and Prosperity in Tough Times

by 28 April 2009

Our first meeting in both our Advanced Business Program will be held on Tuesday 5th May 2009 at our offices. We have decided that the first meeting with be complimentary so that clients ”can try before they buy”. The first half of the program will focus on Survival and Prosperity in Tough Times, being strategies, ideas and information that you should know in running a business in [...]

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Customer Database – your most valuable asset

by Arnold Shields 23 March 2009

The database is one of the foundations of your business which when properly implemented enables you to leverage your marketing and sales functions.

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Know what your customers value

by 5 March 2009

When you map the values of your product or service and their relative importance, you overlay your values. It is important that you get away from what you think and understand what your customer thinks. You need to get into the mind of your customer.

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