Making the most of the drive to work

I have been using my time driving to work each day listening to podcasts by which I have downloaded to my iPhone via iTunes. WebMasterRadio has about 40 different radio shows on a whole range of topics associated with internet marketing. One of their new weekly shows is The Joel Comm Show. Joel, a

Catch The Video Marketing Wave To Success

In the not too distant past, producing and distributing videos to promote your business was costly and time consuming. However, the exponential growth of video sharing sites on the internet, such as YouTube, has now turned video into a very cost-effective marketing method. Video marketing is growing at a fast pace for a number of

Is Social Media Changing Business?

Social Media is changing the way business is conducted and evidence is mounting that it has now reached a critical mass and that all businesses need to develop a social media strategy and be actively involved in Social Media. Social Media is using technology to create multi-directional conversations between people. The main Social Media technologies

Measuring website design effectiveness

As some of you may have noticed, we have recently changed the design of our site. We get a reasonable number of visitors to our site and the comparison period had roughly the same number of visitors, so the statistics from Google Analytics can be viewed with some authority. Results 14.98% improvement in bounce rate. Bounce rate